Legal
Privacy Policy
Your privacy is important to us. It is The Piazza Center's policy to respect your privacy regarding any information we may collect from you across our website, thepiazzacenter.com, and other sites we own and operate.
We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we're collecting it and how it will be used.
We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we'll protect within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.
Information we collect on this website
When you submit a form (consultation request, contact form, guidebook download, or questionnaire) or chat with us, we collect what you enter: your name, email address, phone number, the procedure you are interested in, and your message.
We also record how you found us: the page you landed on, the website that sent you, campaign tags in the link you clicked, and the advertising click identifier that Google or Facebook adds to the link when you click one of our ads. This tells us which of our marketing is working. It is stored with your request in our database and in our patient-management system.
Cookies and similar technologies
Our website uses the following, and they may place cookies or similar identifiers in your browser:
- Google Analytics measures visits to our website: pages viewed, device and browser, approximate location, and how you arrived. Google receives your IP address as part of this.
- Google Ads conversion measurement lets us know when a visit that started from one of our ads led to a request or a phone call. When this happens we tell Google that a request was made and when. We do not send your name, email address, phone number, or the contents of your message to Google for this purpose.
- Google Ads remarketing may use cookies from your visit to show The Piazza Center's ads to you on other websites and apps. You can turn this off, or opt out of personalized advertising, in Google's Ads Settings.
- Call tracking and chat. Our patient-management and communications platform, Symplast (which runs on GoHighLevel), shows a tracking phone number that depends on how you found us, and powers our website chat. It uses cookies or session identifiers so it can do this.
- Browser storage. We keep the campaign tags and ad click identifier from the page you first arrived on in your browser's local or session storage so that a form you submit later in your visit can be connected to it.
- Embedded content such as Google Fonts, YouTube videos (loaded only when you press play), and Instagram posts may set their own cookies under their own privacy policies.
Our online skincare shop at shop.thepiazzacenter.com is run on Shopify and has its own checkout and privacy practices.
Who we share information with
We do not sell your personal information. We share it only with service providers that help us run the practice and this website, and when the law requires it. These include our patient-management and messaging platform (Symplast), our contracted live call-answering service, our database and website hosting providers, our email delivery provider, and Google (Analytics and Ads, as described above).
Information you share with us as a patient is also protected under our HIPAA Notice of Privacy Practices.
Your choices
You can block or delete cookies in your browser settings, use your browser's privacy controls, or install Google's Analytics opt-out browser add-on. Blocking cookies will not stop you from contacting us. You can also call us and make a request by phone instead of using a form.
To ask what information we hold about you, or to ask us to correct or delete it, call our office or email admin@thepiazzacenter.com.
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies.
You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.
Your continued use of our website will be regarded as acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, feel free to contact us.
This policy was last updated on October 12, 2026.